Lots of Blog Owners and Writers would love to set their
blogs to a particular geo targets so as to drive their major traffics from the
targets. This are mainly done either to direct their posts to the right
audience or for the advertising power from this targets.
Targeted traffics from countries like the United states and United
Kingdom produces positive bounce rates and converts better in terms of
advertising because of the purchasing abilities from users in this areas.
Traffics are the number of visits to your site or blog, this
are mainly gotten through search redirects or by sharing your links to
potential readers. Now If you blog contents are written based on the interest
of a given geographical target, by recommendation your blog should be targeted to
traffics from that geographical area.
Below are some possible ways on How to Get a Geo-Targeted Traffic To Your Blog
Google
Webmaster Geo-Targeting Tool
Basically, before any other step is
observed the google webmaster geo-targeting tool is highly recommended. This
tool allows you to set which country your website is targeted to and also helps
you get traffic from that targeted country. To do this, you have to log in and
verify your website or blog in the Google Webmaster Tool once that is done,
proceed to Search Traffic > International Targeting, there you can specify
which country you wish to target.
2.
Custom
Domain Naming
Without doubts, domain level extensions
such as .com, .net, .org normally rank higher in search engines. To gain
geo-targeted traffics, country specific domain names such as yourblog.com.ng,
yourblog.co.in, yourblog.co.uk are recommended, now this sites are likely to
appear on searches from these regions and gain more traffics from this targets.
3.
Content
Targeting
The contents of your posts also assist
google in determining the country you are targeting. If you own a generic
domain like yourblog.com, it is advice able for you to include the country name
such as United States, Ireland for example, you are making a post on “how to
make money”, to specify the country you would like to target, make the title “how
to make money in Ireland”
Additionally, the kind of content and
language you are using in your articles will also determine the ranking of your
website.
4.
Your Hosting
Server Location
Another significant factor in driving
geo-targeted traffic is your host server location. If your target country for
traffic is the U.K. (United Kingdom), you will want to host your website on U.K.-based
servers. If you’re targeting traffic from Nigeria, host your website on
Nigerian servers.
5.
Backlinks
The Importance of backlinks remain
ultimate, before now, the popularity of blog contents was determined by the
number of backlinks to the content though these criteria might have changed as
time passed but backlinks shouldn’t be neglected. How is this related to
targeting traffic from a geographical region you may ask, if your articles are
written to get traffics from countries like Ireland, United States, try to get
backlinks from Ireland based sites likewise the U.S. based sites.
You can get backlinks from this sites by
commenting on the sites with your link on them or through guest blogging
opportunities.
I
guess with the listed ways above, you would find one or more helpful methods to
choose in getting a geo-targeted traffic to your blog and if in any way you
find this article helpful to you, kindly share it and incase of any questions
or contribution, use the comment section below.
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